From viral social media moments to billion-dollar sponsorship deals, the March Madness tournament offers DECA students a masterclass in real-time marketing, emotional storytelling and capitalizing on cultural moments.
Meet Abigail, a DECA member who turned challenges into business opportunities. Through DECA, she learned how to take ideas sparked by real-life problems and shape them into ventures.
DECA and IBM team members recently sat down for a free webinar on practical ways to connect classroom learning to real careers and help students use AI thoughtfully, responsibly and creatively.
February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2026 DECA Advocacy Campaign.
Farmingdale DECA discovered that the key to sustainable fundraising was already within their community - through a strong partnership with their local Chamber of Commerce.