Explore Your Future in Retail with Two NRF Foundation Scholarships
Eligible undergraduate students at four-year universities and two-year community colleges are encouraged to apply. Applications close October 13, 2026.
Beyond the Storefront: Explore the Future of Retail, Marketing & Business
DECA advisors - apply now for an all-expense-paid trip to experience NRF NXT, NRF Foundation Honors and NRF Retail's Big Show in New York City.
Consumers Leaning into St. Patrick’s Day in 2026 as Holiday Spending Climbs
Consumers have been upping the ante on St. Patrick’s Day lately, with more coming out to celebrate over the past several years. Read on for more about plans for this year’s St. Patrick’s Day celebration, spending and more.
Fashion Tech, AI and The Innovators Shaping Retail’s Next Chapter
Consumers want ideas, guidance and moments that feel built around them. A new wave of intelligent tools is starting to meet those expectations and change how people search, compare and decide what to buy.
NRF Consumer Survey Finds Halloween Spending to Reach Record $13.1 Billion
According to the National Retail Federation’s annual consumer survey, Halloween spending is expected to reach a record $13.1 billion this year.
