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Compete

Your Guide to Becoming a Finalist in DECA

Dec 1, 2025

If you’re aiming for a finalist-quality performance in DECA competition, it takes more than just “doing the test." Here are high-impact strategies that go beyond the basics, helping you compete with purpose, plan and confidence.

Chapter Strategy

Elevate Your Chapter Meetings to the Next Level

Dec 1, 2025

As student leaders, it’s our responsibility to continually innovate and attract as many members as possible to our meetings. Here are seven creative chapter meetings to be the start to your chapter’s best meetings yet.

Spotlights

Behind Every Chapter is a Leader to Thank: A DECA Advisor Spotlight for Thanksgiving

Nov 27, 2025

This Thanksgiving, Winston Churchill DECA is spotlighting our advisor, Ms Showen, whose dedication and leadership have helped our chapter thrive. Discover more about her journey as an advisor and her reflections on being part of the DECA community!

Case Study of the Week

Case Study of the Week: Choosing Merchandise For a New Demographic

Nov 24, 2025

Step into the role of the merchandising manager for Bright Ties, a women’s apparel retailer. The director of merchandising wants your help in planning merchandise assortment to appeal to a new demographic.

DECA News

DECA Welcomes American Marketing Association (AMA) as Strategic Partner

Nov 20, 2025

This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.

Career Insights

The Psychology Behind Holiday Shopping

Nov 20, 2025

November the peak shopping month due to a blend of emotional, social and psychological triggers. The strategic moves by retailers nationwide create a heightened emotional state for shoppers, making increased spending not only justified but also rewarding.

Career Insights

The Business of Giving: How Entrepreneurs Are Redefining Holiday Generosity

Nov 17, 2025

Every holiday season, people ask how they can give back, but today’s entrepreneurs are proving that generosity is no longer just a December tradition. Around the world, entrepreneurs are incorporating purpose into their business strategies.

Chapter Strategy

5 Design Tips to Build Your Brand

Nov 17, 2025

DECA MONTH IS HERE! That means posting engaging content every day, whether that’s a trending reel or carousel post. This is your time to showcase your marketing and design skills.

Compete

Find the Right DECA Competitive Event For You

Nov 17, 2025

With over 50 competitive events, it’s normal to feel overwhelmed picking an event. Here are some tips for new members choosing their event for the first time - or seasoned members looking to switch it up!

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 17, 2025

DECA congratulates finalist teams in the first round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: The Importance of Inventory

Nov 17, 2025

Step into the role of a small business owner. You own Sticker Mania, an online company that sells unique stickers for both business and personal use. A new employee has asked you about the importance of your supplies and purchasing methods.

Career Insights

How to Become an Entrepreneur: 8 Actionable Steps

Nov 17, 2025

Learn how to become an entrepreneur and turn your innovative ideas into thriving businesses without needing substantial funds.

Chapter Strategy

Investing in Collegiate DECA Alumni and Professional Membership

Nov 1, 2024

Membership within Collegiate DECA isn’t just for students and advisors. We also welcome alumni and business community members to join in the fun of our division. Learn more about how to invest in alumni and professional members.

Chapter Strategy

Exploring Community Service with DECA's Partners

Nov 1, 2024

There are many benefits to getting involved in community service. In this article, three of our valued partners answer questions about the importance of community service and its impact on their lives, professionally and personally.

Partners

DECA Announces National Advisory Board Partnership with Stukent

Oct 30, 2024

DECA is excited to welcome Stukent as one of its newest National Advisory Board partners. Stukent shares DECA’s passion for empowering the next generation of leaders and is committed to providing members with innovative resources that enhance their educational experience.

Conferences

A Look Back on Collegiate DECA Engage in Minneapolis

Oct 28, 2024

230 Collegiate DECA members attended the 2024 Engage Conference in Minneapolis, Minnesota on October 24-26, 2024.

Case Study of the Week

Case Study of the Week: Keeping a Business Relevant

Oct 28, 2024

Step into the role of the owner of Boards of Fun, a unique catering company that provides large charcuterie and grazing boards for events. Your business partner needs you to determine how Boards of Fun can remain relevant.

Partners

DECA Announces a New Partnership with Raising Cane's Chicken Fingers

Oct 21, 2024

DECA is thrilled to announce a new partnership with Raising Cane's Chicken Fingers! The partnership will focus on connecting local restaurants with DECA chapter advisors, DECA members and chartered associations.

Case Study of the Week

Case Study of the Week: Dealing with Angry Parents

Oct 21, 2024

Step into the role of the recreation manager for Grant City Parks & Recreation, an organization run by the city. The director of youth sports wants you to address the ongoing issue of hostile parents at youth sporting events run by the organization.

College Success

How to Use DECA Involvement to Strengthen Your Scholarship Applications

Oct 16, 2024

DECA enhances your chances of success with scholarship applications. Regardless of the type of scholarship you're applying for, capitalizing on your DECA experience will allow you to showcase that you are a well-rounded student.

Partners

Adobe + DECA Unlock Creative Career Pathways for Next-generation Talent

Oct 15, 2024

Through the partnership with Adobe, DECA members will learn creative and AI skills that will help them get ahead, and stay ahead, in today's job market. Adobe's new initiative helps DECA members build a competitive resume and learn the skills they need.

Chapter Strategy

Collegiate DECA Chapter Leadership Guidebook

Oct 15, 2024

The newly updated Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Be The One in your chapter this year.

Case Study of the Week

Case Study of the Week: Helping a Small Business Owner with Financial Planning

Oct 14, 2024

Step into the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family owned business that is a retailer and manufacturer. The owner would like you to weigh in on financial planning for the business.

Partners

DECA and Piper Sandler Complete 48th Semi-Annual Survey

Oct 9, 2024

DECA and Piper Sandler completed the 48th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 13.5K teens across the U.S., with an average age of 15.8.