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Chapter Strategy

Everything You Need to Know for DECA SBE Week 2026

Sep 28, 2026

Each day of #DECASBEWeek has a social media theme unique to DECA’s school-based enterprise program. Be sure to participate by sharing photos or videos that correspond to the daily theme.

Chapter Strategy

The Next Big Thing Classroom Contest Winners

Sep 25, 2026

We asked DECA advisors to give us a behind-the-scenes look at how their chapters are kicking off the year with the Next Big Thing materials, and you delivered!

Chapter Strategy

Budget It. Post It. Win It.

Sep 25, 2026

Jumpstart student participation in the Social Media Marketing Challenge, which focuses on target market strategy and ad budget allocation across platforms.

DECA News

Celebrating 10 Years of Partnership with IE University

Sep 25, 2026

DECA is proud to celebrate the 10-year anniversary of its partnership with IE University - a decade of empowering emerging leaders to think globally, embrace innovation and pursue their ambitions.

Chapter Strategy

Turning New DECA Members Into Active Ones

Sep 25, 2026

Whether you're starting a brand-new DECA chapter or looking to strengthen your existing one, here are a few strategies that have made the biggest difference for ours.

Chapter Strategy

Top 10 Things Worth Your Money: Best Investments This DECA Season

Sep 25, 2026

As DECA season starts, students scramble to find the best ways to maximize their DECA preparation. While members struggle with homework and outside activities, it is hard to pick out the most useful investments. Here is a list of the top 10 things that are actually worth your money.

Chapter Strategy

Give Students a Business They Can Actually Run

Sep 24, 2026

Download a real hands-on entrepreneurship experience for students and a free lesson plan to go with it from DECA's partner, Spirit Box.

Career Insights

Join the Executive Officer Finance Career Exploration Webinar

Sep 24, 2026

Join your DECA Executive Officer team on October 13, 2026, at 7 PM EST for the first career exploration panel of the year!

Partners

Beyond the Storefront: Explore the Future of Retail, Marketing & Business

Sep 23, 2026

DECA advisors - apply now for an all-expense-paid trip to experience NRF NXT, NRF Foundation Honors and NRF Retail's Big Show in New York City.

Compete

Get Ready for Round One of the 2026 DECA Virtual Business Challenge

Sep 23, 2026

You won't want to miss the annual DECA Virtual Business Challenge! DECA VBC is an official competitive event free to high school members.

Conferences

DECA Announces Clint Pulver as #DECAPowerTrip Opening Session Speaker

Sep 22, 2026

Clint Pulver is an Emmy Award Winner, Hall of Fame Keynote Speaker, Author, ProDrummer, Helicopter Pilot, Speaker Coach, and Workforce Expert.

Career Insights

The Business of Back to School

Sep 22, 2026

Every August and September, over 54.4 million students attend school in the United States alone.

Case Study of the Week

Case Study of the Week: The Need for an Accountant

Mar 20, 2023

Step into the role of a staff accountant working at Financial Business Solutions, a financial service provider for businesses and organizations in the community. A potential client is meeting with you to determine if services are needed. 

Case Study of the Week

Case Study of the Week: Expanding Clientele with New Products and Services

Mar 13, 2023

Step into the role of the general manager at Keys & Strings, a local business that provides private string instrument and piano lessons along with various instructional books and sheet music. The owner of the business has asked you to identify additional products and/or services the business can offer that would build clientele and demonstrate how to effectively market the new offerings.

DECA News

Congratulations to the 2022-2023 Leadership Passport Recipients

Mar 6, 2023

Congratulations to the 2022-2023 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.

Case Study of the Week

Case Study of the Week: Customers Overstaying Their Welcome

Mar 6, 2023

Step into the role of general manager and shift supervisor at Family Kitchen, a local family restaurant that is open 24-hours. The owner of the restaurant has asked you to analyze a new restaurant policy, determine if it is ethical, and provide a response. 

Career Insights

Utilizing Your Strengths and Your Weaknesses

Mar 2, 2023

You may be asked about your greatest strength and weakness in many job interviews. It’s easy to know what we’re good at, but how do we portray our weaknesses positively and compellingly? Use this information to help boost your interview skills!

Compete

Advice from DECA Competitive Event Judges

Mar 1, 2023

This April, DECA members participating in the competitive events program will appear before a volunteer judge to present on current business trends in various events and formats. In this article, hear from two of our dedicated volunteer judges as they provide insight on their experience serving the past 20+ years.

Career Insights

Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control

Feb 27, 2023

Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Case Study of the Week

Case Study of the Week: Methods to Market an Inconvenient Location

Feb 27, 2023

Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location. 

Partners

Taking Stock with Teens | Fall 2022 Insights

Feb 23, 2023

Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

Spotlights

UW Madison DECA's Mentorship Program

Feb 21, 2023

UW Madison DECA started a new mentorship program this semester, greatly benefiting both new and senior members. The program has had a lot of success as new students feel welcome paired up with a senior member.

Spotlights

FVTC DECA Restocks Local Food Pantry

Feb 20, 2023

FVTC DECA collected over 400 food items during the statewide Trick-or-Can helping restock the FVTC food pantry. The FVTC food pantry is dedicated to providing students with access to free food.

Case Study of the Week

Case Study of the Week: Rich Content for Weekly Emails

Feb 20, 2023

Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses.