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The Business of Back to School
Every August and September, over 54.4 million students attend school in the United States alone.

Can Rapidly Scaling Work?
Assume the role of an owner of MIDTOWN MOBILE MECHANIC, a small, independently owned mobile auto repair service located in a mid-sized college town.

Top 7 Experiences Worth Adding to Your DECA Bucket List
DECA goes beyond conferences and competitive events. From meeting people across the country to gaining real-world experience, there are countless ways to make the most out of your DECA experience. Whether you are a first-year member or a seasoned competitor, add these 7 things to your DECA bucket list!

How to Get Hype at Chapter Meetings
The fun of DECA doesn’t just start at conferences.It begins at the very first chapter meeting. If you’re a chapter officer, this is your chance to make the best first impression on prospective members. Show that DECA isn’t just blazers and talk.

The Balancing Game: Time Management in High School
As we approach the end of the back-to-school season, we are finally beginning to get used to our routines. Most of us have to balance schoolwork, DECA, extracurriculars, sports, and part-time jobs.

From DECA to College: Making Your Experience Count
Your DECA experience can help your college application stand out. Learn how to showcase your leadership, accomplishments, impact and skills while telling colleges what makes your story unique.

The Perfect Match: A Guide to Choosing the Right DECA Event for You
Choosing a competitive event is one of the first big decisions you'll make as a DECA member, and with dozens of categories to pick from, it's easy to feel stuck before you've even started.

Nothing But Networth: Inside the NBA’s Multi-Billion Dollar Marketing Playbook
Every year, the National Basketball Association undergoes its season during the fall. A global spectacle that is viewed from every corner of the world, and has created an entertainment brand that is built around athletes, stories, media, and culture.

Beyond the Pitch - Marketing and Promotional Moments from the World Cup
This past summer, the FIFA World Cup brought 48 countries to the United States, Mexico, and Canada to participate in a soccer (or football) tournament of epic proportions. However, this tournament offered more than just 104 action-packed games; it offered people the chance to connect through countless stories, trends, memes, and more.

How DECA Chapters are Making Recruitment the Next Big Thing
Recruitment isn't just about putting up flyers anymore. DECA chapters are finding new ways to show students what the organization can offer: from hands-on outreach to showcasing the experiences and skills that come with being a member.

Your Chapter's Social Media Could Make-or-Break Membership: Here's Why
Social media is a platform where thousands of DECA members can connect and share important information. In recent years, it has played an essential role in DECA membership, association identity, and chapter recognition.

DECA Awarded $30,000 Grant Through Taco Bell Foundation's Record $32 Million Investment
The Taco Bell Foundation’s biggest Community Grants year yet is supporting 700 nonprofit organizations nationwide, helping young people prepare for college, careers, and what comes next.

Cultivate Your Chapter’s Culture
2020 is a year that has changed all of our lives. If your DECA chapter has experienced a decline in recent months, struggling to cope with virtual meetings and maintain engagement, your chapter culture may need a boost.

Discover Your DECA Leadership Style
There are hundreds of assessments to help you pinpoint your leadership traits, but the only one you need to take your leadership to the next level is the DECA Leadership Style Quiz.

Influence with Informal Leadership
While you may not have an official leadership title, you still have the ability to help take your chapter to the #NextLevel with your informal leadership influence. Read on to learn more about informal leadership and how you can use it to make this year a success for you and your chapter.

DECA Members Raise $7,000 Through the MDA Muscle Corp Program
DECA members raised over $7,000 for the Muscular Dystrophy Association (MDA) this summer through the pilot MDA Muscle Corp Program. Twenty-one DECA members successfully completed the program and earned 40 hours of community service.

Mountain View High School Virtual Recruitment
Like for many chapters, this year’s DECA kickoff meeting was unique for Mountain View High School in Georgia. Even though the meeting was held through Zoom, the chapter still found a way to make it one of their best meetings yet.

10 Ideas for Collegiate DECA Freshman Recruitment
Collegiate DECA offers incredible opportunities for members, and every year dedicated officers aim to increase membership. However, it can be a struggle to think of new, creative ways to recruit new students. To help, explore these ten great ways to increase membership.

How to Raise Your Membership to the #NextLevel
As we enter a new year, it's time to get excited about membership recruitment! We know this year is going to look different, so here are some tips for taking your recruitment efforts to the #NextLevel!

Watch Now: The 2020-2021 Collegiate DECA #NextLevel Membership Video
This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with Collegiate DECA.

Establishing Your Target Market
The target market of your business is your ideal customer based on the product or services you are offering. Depending on the business, there may be more than one target market but it is important to establish your primary target market. In a School-based Enterprise, it might have teachers, parents, and students as your target market.

5 Tips to Take Your LinkedIn to the Next Level
Are you new to the LinkedIn life, or maybe you're a highly experienced user? Either way, you can never know too many tips and tricks to guide you along the way. Read on for five tips that will help you make the most out of your experience and take your LinkedIn profile to the #NextLevel.

DECA Inc. Stands Against Racism in All Forms
We stand in solidarity with the Black communities – our members, alumni, partners and employees – in the fight against systemic racism and injustice.

Leadership Team Building Ideas
While social distancing, it can be difficult to connect with the members of your leadership team. However, it is vital to continue being productive and connected. We want all teams to have an extra strong start to the next school year in order to make up for lost activities and events. Below are my top five tips to keep the DECA spirit alive with your leadership team!

