Sports + Entertainment Marketing

Conferences

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Hosted in Orlando, Florida, known for its vibrant culture, thrilling theme parks, and active business scene, you are sure to find something to fall in love with in one of the most exciting destinations in the world while at DECA ICDC.

Conferences

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Over 1,000 DECA members attended the 2025 DECA Sports and Entertainment Marketing Conference last month. Hosted at Universal Studios Orlando, the conference allowed members to learn from industry professionals daily and experience the parks at night.

Career Insights

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Explore ways the Super Bowl drives billions in revenue through ads, tourism, merchandise and more, as well as how the event offers key lessons in marketing and finance for DECA members.

Conferences

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The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Conferences

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Get ready to experience all Orlando offers at the 2025 SEM conference! Learn more about all SEM offers you and your future career through connecting with industry leaders, gaining hands-on experience and sharpening your competitive skills.

Career Insights

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The Olympics. An event, a competition, a show. While millions tune in to the most prestigious athletic contests in the world, few can see the business behind the scenes. This article will delve into the business side of the Olympics, from margins to media.

Career Insights

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Regardless of whether you have a ticket to the game or not, the Super Bowl is so much more than 60 minutes of football and a half-time show. It is a whole week, allowing fans to experience incredible events in new, fun travel destinations.

Career Insights

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The Super Bowl is much more than just another sporting event; it extends far beyond the stadium and allows for amazing growth opportunities for businesses and individuals alike, attracting tourists and fans for years to come.

Career Insights

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With the new age of unlimited streaming services, the Super Bowl from your couch is like never before. Keep reading to look at the innovative ways streaming platforms capitalize on the biggest game of the year.

Conferences

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The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Career Insights

BY

Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Career Insights

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AHLA Foundation

In the sports and entertainment world, it does not get any bigger than winning the Super Bowl in front of thousands in person and by millions around the world via television and radio.