Chapter Strategy
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Work-Life-DECA: How to Fit DECA Into Your Schedule
As high school students, school, extracurricular activities, clubs, and even work can take up most of the very limited 24 hours we have each day.
Everything You Need to Know for DECA SBE Week 2026
Each day of #DECASBEWeek has a social media theme unique to DECA’s school-based enterprise program. Be sure to participate by sharing photos or videos that correspond to the daily theme.
The Next Big Thing Classroom Contest Winners
We asked DECA advisors to give us a behind-the-scenes look at how their chapters are kicking off the year with the Next Big Thing materials, and you delivered!
Budget It. Post It. Win It.
Jumpstart student participation in the Social Media Marketing Challenge, which focuses on target market strategy and ad budget allocation across platforms.
Turning New DECA Members Into Active Ones
Whether you're starting a brand-new DECA chapter or looking to strengthen your existing one, here are a few strategies that have made the biggest difference for ours.
Top 10 Things Worth Your Money: Best Investments This DECA Season
As DECA season starts, students scramble to find the best ways to maximize their DECA preparation. While members struggle with homework and outside activities, it is hard to pick out the most useful investments. Here is a list of the top 10 things that are actually worth your money.
Give Students a Business They Can Actually Run
Download a real hands-on entrepreneurship experience for students and a free lesson plan to go with it from DECA's partner, Spirit Box.
How to Get Hype at Chapter Meetings
The fun of DECA doesn’t just start at conferences.It begins at the very first chapter meeting. If you’re a chapter officer, this is your chance to make the best first impression on prospective members. Show that DECA isn’t just blazers and talk.
How DECA Chapters are Making Recruitment the Next Big Thing
Recruitment isn't just about putting up flyers anymore. DECA chapters are finding new ways to show students what the organization can offer: from hands-on outreach to showcasing the experiences and skills that come with being a member.
Your Chapter's Social Media Could Make-or-Break Membership: Here's Why
Social media is a platform where thousands of DECA members can connect and share important information. In recent years, it has played an essential role in DECA membership, association identity, and chapter recognition.
Turn School Spirit into a Student-Led Business
The Mascot ShopTM helps DECA chapters turn school spirit into a student-led business experience. Students build practical skills in marketing, merchandising, sales, finance, and operations while supporting their chapter and school community. Plus, DECA members can access exclusive savings through December 31, 2026.
Best Practices to Welcome New Members
Your prospective members decide if they're coming back before they leave the first meeting, too. As leaders, you get to design a culture where new members are met with warmth and leave inspired.
Your Chapter's Best Year Yet
No matter your goals for the year, membership is the foundation of every DECA chapter. It’s important to plan ahead to reach potential new members and find innovative ways to engage your current members as well. With more than 10 years of DECA experience under their belts, Collegiate DECA Executive Officers Lindsay Joyner and Max May share their secrets to successfully growing chapter membership.
How to Incorporate an Entrepreneurial Attitude into Your DECA Chapter
You may be asking, “How does entrepreneurship apply to my chapter?” Well, the mission of DECA is to prepare emerging leaders and entrepreneurs. So why not get a head start? The same basic principles that apply to starting a business also apply to your chapter.
10 Ways to Put the Unity in Your CommUNITY Service Campaign
Community service is an amazing experience that allows us to leave our mark on the world, but getting other high school students involved can sometimes be difficult. Here's how to make it happen!
