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Career Preview: Top Roles in Sports & Entertainment Marketing
Sports & Entertainment Marketing (SEM) is where your favorite past-times and your professional interests collide. Not sure what the career paths in SEM really look like? Read on for a preview of some top careers in this exciting industry.

Go for the Marketing Gold
When thinking of sports marketing, the Olympic Games are a prime example of what to look toward. The international sporting event is a household name that brings in billions of viewers. In 2016, the Olympic Games captured half of the world’s population in viewing the event!

What Happens Backstage at the Opry?
Opry member Garth Brooks once said “the real show is backstage” at the Opry, where a team of passionate staff members help make the 94-year-old show come to life every night. So, what does it take to raise that red curtain every night?

Experiential Marketing: When Brands Become the Entertainment
Part branding, part entertainment, experiential marketing is finding its way into the marketing plans of more and more top brands. Read on to find out exactly what this type of marketing is, why brands love it and how to make it part of your future marketing career.

A World Beyond Imagination
The success of Disney’s parks is no accident. With over 170,000 employees and 12 parks around the world, Disney Parks, Experiences and Products has consistently dominated the market while ensuring the ultimate customer experience. Here are the top five ways Disney Parks continue to rule the industry.

Sports and Entertainment Competition Tips from the Pros
DECA offers several sports and entertainment marketing competitive events for members to flex their skills. To help you prepare for your next competition, I gathered some insider knowledge from two previous SEM event competitors.

DECA Scholarship Recipients 2019-2020
DECA is pleased to announce the 2019-2020 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Courtyard by Marriott Culminates Once-in-a-lifetime Celebration at Super Bowl LIV
Global Travel Program Marriott Bonvoy Offers Members Hundreds of Exclusive Moments Around Super Bowl LIV and the 2020 Pro Bowl.

DECA's 2020 Advocacy Campaign Recipients
February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2020 DECA Advocacy Campaign.

FIDM Entrepreneur of Tomorrow Challenge 2020 Winners
DECA Inc. and the Fashion Institute of Design & Merchandising (FIDM) are excited to announce the winners of this year’s FIDM Challenge.

DECA's 2020 Emerging Leader Honor Award Recipients
Congratulations to the 2019-2020 recipients of DECA's Emerging Leader Honor Award recognizing members who have been involved at the local, chartered association and DECA Inc. levels.

5 Task Management Tips to Skyrocket Your Productivity
Task management is important because it helps you be more productive. Sure enough, when you’re more organized and spend a little time planning, you’re able to accomplish much more. Here are some of my favorite tips!

Apply for a 2026-2027 DECA Scholarship by January 11, 2027
The deadline to apply for DECA's 2026-2027 scholarship program is January 11, 2027! More than $200,000 in scholarships will be awarded to current DECA members.

Personal Branding & SWOT Analysis
Personal branding is such an important practice as it is one way to set yourself apart from your competition.

Your Next Step: Apply for a DECA Scholarship
As we all know, college comes with many expenses, but being a member of Collegiate DECA could help make some of those costs a little easier to manage.

How to Make the Most of a Career Fair
Career fairs can feel intimidating, especially when you’re walking into a room full of recruiters and professionals.

Celebrate Collegiate DECA Month
Collegiate DECA Month is an opportunity for you to celebrate your members, showcase the value of Collegiate DECA on your very own campus, and strengthen your chapter's community.

Stand Out in Role Play Events
In a role play, every competitor receives the same case study, the same amount of preparation time and the same opportunity to impress the judge.

8 Ways to Build a Better Relationship With Your Chapter Advisor
A strong advisor can be one of your chapter’s greatest resources, but the best advisor relationships happen when student leaders know how to work with them effectively.

Social Media For Finance
Assume the role of an employee at NEW INVESTMENTS, a financial services provider that specializes in investing basics. A co-worker does not understand the value of NEW INVESTMENTS having a presence on various social media platforms and wants you to explain.

Can Rapidly Scaling Work?
Assume the role of an owner of MIDTOWN MOBILE MECHANIC, a small, independently owned mobile auto repair service located in a mid-sized college town.

Why AI Won’t Replace Great Salespeople
What does it actually take to succeed in sales at Intuit right now? AI fluency, yes, but never at the expense of the instincts that make someone great at this job in the first place.

Appropriate Workplace Communications Channels
Assume the role of the human resources generalist at the corporate office of BIG SCREEN CINEMAS, a chain of movie theaters. The director of human resources wants you to provide information about appropriate workplace communication channels to the staff.

Navigating the Collegiate DECA Chapter Leadership Guide
From starting your chapter to preparing for your next officer team, the Collegiate DECA Chapter Leadership Guide is a resource to help support your chapter throughout the whole year.
