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Case Study of the Week

Case Study of the Week: Special Rates for Groups

Nov 20, 2023

Step into the role of the sales manager at Hotel Orchid, a 400-room full-service hotel. The general manager wants you to create a special group rate.

Conferences

Over 2,000 DECA Members Gathered at the Ultimate DECA Power Trip in Austin

Nov 19, 2023

From November 17-19, 2023, over 2,000 DECA student and advisor members attended the Ultimate DECA Power Trip in Austin, TX. Congratulations to the Competitive Excellence Experience top performers!

Conferences

Watch Now: The Ultimate DECA Power Trip 2024 Promo Video

Nov 19, 2023

Join the Central, North Atlantic and Southern Regions for the Ultimate DECA Power Trip in Charlotte, North Carolina, on November 15-17, 2024.

College Success

Discover the Perfect Major and Career Path for You

Nov 15, 2023

Did you know the average person will have 12+ careers in their lifetime? While thousands of careers and college majors can prepare you for your future, picking a career and education path that works for you takes time and research.

DECA News

Announcing the 2023-2024 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 13, 2023

DECA congratulates finalist teams in the first round of the 2023-2024 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Leadership

Traits of Successful Entrepreneurs

Nov 13, 2023

Successful entrepreneurs are self-aware individuals who cultivate these traits, allowing them to navigate the challenges and uncertainties of the entrepreneurial journey with resilience and determination.

Career Insights

Using Generative AI to Power Student Entrepreneurship

Nov 13, 2023

This article provides an overview of how Generative AI technologies like ChatGPT can be leveraged by student entrepreneurs while offering a balanced guide for navigating the entrepreneurial landscape with AI.

Case Study of the Week

Case Study of the Week: Increasing Sales by Adding New Services

Nov 13, 2023

Step into the role of the general manager at Madison Foods, a local grocery store in a city with 50,000 people. The owner of the store wants you to determine a new service to offer that will lead to increased sales.

Spotlights

From DECA Advisor to Chick-fil-A Owner-Operator

Nov 9, 2023

Vince Merrell found ways to encourage youth throughout his career as a DECA advisor and a Chick-fil-A Owner-Operator in Las Vegas, Nevada. In this article, discover how Merrell's path to Chick-fil-A was surprising and unexpected.

Case Study of the Week

Case Study of the Week: Creating an Employee Volunteer Program

Nov 6, 2023

Step into the role of the director of human resources for Platter Group, a large global media, marketing and corporate communications company. The president of Platter Group has asked you to create an employee volunteer program.

Spotlights

Giving Back to DECA

Nov 2, 2023

I recently had the privilege of attending the MO DECA Fall Leadership Conference. This experience was particularly special as it allowed me to impart valuable knowledge in various domains critical for their future success.

Career Insights

Cracking the Code on Black Friday Marketing Strategies

Nov 1, 2023

One of the biggest holiday sales is coming up, but what makes it such a big event and even an American tradition? The key is all in how it’s marketed. Explore some of the top marketing strategies for Black Friday and explore how you can apply them to your brand.

DECA News

Apply for a 2026-2027 DECA Scholarship by January 11, 2027

Oct 1, 2026

The deadline to apply for DECA's 2026-2027 scholarship program is January 11, 2027! More than $200,000 in scholarships will be awarded to current DECA members.

Spotlights

Personal Branding & SWOT Analysis

Oct 1, 2026

Personal branding is such an important practice as it is one way to set yourself apart from your competition.

Chapter Strategy

Your Next Step: Apply for a DECA Scholarship

Oct 1, 2026

As we all know, college comes with many expenses, but being a member of Collegiate DECA could help make some of those costs a little easier to manage.

Career Insights

How to Make the Most of a Career Fair

Oct 1, 2026

Career fairs can feel intimidating, especially when you’re walking into a room full of recruiters and professionals.

Chapter Strategy

Celebrate Collegiate DECA Month

Oct 1, 2026

Collegiate DECA Month is an opportunity for you to celebrate your members, showcase the value of Collegiate DECA on your very own campus, and strengthen your chapter's community.

Compete

Stand Out in Role Play Events

Oct 1, 2026

In a role play, every competitor receives the same case study, the same amount of preparation time and the same opportunity to impress the judge.

Chapter Strategy

8 Ways to Build a Better Relationship With Your Chapter Advisor

Oct 1, 2026

A strong advisor can be one of your chapter’s greatest resources, but the best advisor relationships happen when student leaders know how to work with them effectively.

Case Study of the Week

Social Media For Finance

Sep 28, 2026

Assume the role of an employee at NEW INVESTMENTS, a financial services provider that specializes in investing basics. A co-worker does not understand the value of NEW INVESTMENTS having a presence on various social media platforms and wants you to explain.

Case Study of the Week

Can Rapidly Scaling Work?

Sep 21, 2026

Assume the role of an owner of MIDTOWN MOBILE MECHANIC, a small, independently owned mobile auto repair service located in a mid-sized college town.

Career Insights

Why AI Won’t Replace Great Salespeople

Sep 21, 2026

What does it actually take to succeed in sales at Intuit right now? AI fluency, yes, but never at the expense of the instincts that make someone great at this job in the first place.

Case Study of the Week

Appropriate Workplace Communications Channels

Sep 14, 2026

Assume the role of the human resources generalist at the corporate office of BIG SCREEN CINEMAS, a chain of movie theaters. The director of human resources wants you to provide information about appropriate workplace communication channels to the staff.

Chapter Strategy

Navigating the Collegiate DECA Chapter Leadership Guide

Sep 11, 2026

From starting your chapter to preparing for your next officer team, the Collegiate DECA Chapter Leadership Guide is a resource to help support your chapter throughout the whole year.