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Congratulations to the 2025-26 Lead4Change Community Service Challenge Winners
DECA and Lead4Change are pleased to announce the winners of this year’s Community Service Challenge.

Case Study of the Week: Supply And Demand Pricing
Step into the role of the owner of City Plowing, a small business that provides snow removal services. A new employee wants you to explain why non-contract pricing increases after a blizzard or ice storm.

Go The Extra: Tips from Previous Winners on Winning DECA Glass
DECA’s community has been essential in helping establish connections within competition and networking. Here are tips that are sure to help you chase your dream of winning DECA glass this year!

The DECA Drop Episode 3: Campaigning and Competition Season
Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Congratulations to the 2025-26 MDA Disability is Diversity Challenge Winners
DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge.

Congratulations to the 2025-26 Adobe Personal Branding Challenge Winners
Adobe and DECA are thrilled to announce the winners of the Adobe Personal Branding Challenge!

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference
The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields.

Building Competitive Readiness: Sycamore's Mentoring Program
Structured mentoring programs, like the one implemented at Sycamore, can be applied by any chapter and have the potential to bolster member confidence, preparation and performance nationwide.

Why CTE and DECA Advocacy Matters
Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!

Exploring the Minimalistic Branding Behind Miffy
Minimal branding has become popular now because it stands out, as most branding already has many elements. In this article, explore what makes the Miffy brand so great.

Resolutions to Results: How to Set and Achieve Goals
Resolutions are long-term goals that require planning, habits, positive and realistic thinking. In this article, you will learn how to set and achieve your personal goals to become your ideal version of yourself SMARTly!

From TikToks to Think Pieces: Choosing the Right Content Length
From TikToks to blog posts, how people consume content is constantly changing. For student marketers, knowing how to choose the right length is more critical than ever.

Beyond the Key Performance Indicators: Understanding the New Collegiate DECA Case Study
Collegiate DECA case studies are changing, and competitors should be prepared for more than just a new role-play.

Why You Shouldn't Be Afraid to Celebrate Small Successes
Discover what happens when you start celebrating your small wins and how this small change can have a big impact on your DECA experience, leadership potential and overall success in life.

Online Resources for Collegiate DECA Members
As a chapter and association leader, and now an executive officer, I’ve discovered so many resources on DECA.org that I never knew existed and wish I had utilized sooner.

The Secrets to Standing Out in the AI World
AI is rewriting job descriptions. Hybrid work is here to stay. Layoffs are reshaping industries. And employers are looking for something far more valuable than a degree.

Tips for Starting a New Collegiate DECA Year
Whether you're beginning your first semester of college or returning for another year, the habits you build now can set the tone for everything that follows.

The Collegiate DECA Chapter Formula: The Ingredients Behind a Successful Chapter
Whether you are starting from scratch or improving an established chapter, these five ingredients can help create an experience members want to be part of.

Case Study of the Week: Making All Customers Happy
Assume the role of the assistant manager for VILLAGE LANES, a local bowling alley with 20 lanes. The manager wants you to decide how to schedule league bowling, open bowling and birthday parties.

Make the Collegiate DECA Leadership Passport Program Your Next Big Thing
The Leadership Passport Program rewards actions that build personal and professional skill sets focused on helping members be academically prepared, community-oriented, professionally responsible, and experienced leaders.

Compete in Session One of the Collegiate DECA Stock Market Game
Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) beginning on September 8, 2026.

What's New for Collegiate Competitive Events in 2026-2027
Collegiate DECA's competitive events are getting an updated set of evaluation tools for the 2026-2027 competitive year. Here's what collegiate chapter advisors and members need to know.

Learning From the Ground Up
Join your Collegiate Executive Officer Team and a group of experienced founders and presidents for an opportunity to learn from real experiences and connect with individuals who have built something of their own.

Case Study of the Week: Rainy Days And Ice Cream
Assume the role of the manager at SUNSHINE ICE CREAM PARLOR, a popular ice cream parlor in a tourist destination. The owner wants you to develop marketing strategies that will bring in customers during inclement weather.

