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Extra, Extra! Write All About Your DECA Experience
Whether it’s tips and tricks from your first competition experience or an impressive membership recruitment campaign, your DECA experience is worth sharing! Not sure where to start? Discover why you should submit, what to submit and how to submit your DECA story in this article.
Behind the Booth: How to Run an Impactful DECA Recruitment Table
Your DECA recruitment booth is your chapter's initial impression. Learn how to develop a captivating booth, tell your story authentically and turn interest into enrollment. This guide contains the essentials of what exactly works to get prospects to pause, listen and sign up.
DECA Receives $20,000 Community Grant from Taco Bell Foundation to Support Local Youth
The Taco Bell Foundation is awarding a record-breaking $28 million in Community Grants in 2025 – marking the first year that DECA has been selected as a grant recipient.
Watch Now: DECA's 2025-2026 Membership Video
Check out DECA's 2025-2026 membership video to help your chapter show students why joining DECA empowers members to Go The Extra.
Watch the #DECAICDC 2026 Promo Video
Go The Extra at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Atlanta, GA on April 25-28, 2026.
The 2025-2026 SBE Chapter Certification Guidelines are Now Available
The SBE chapter certification guidelines and competition guidelines for the 2025-2026 school year are now available.
Go The Extra with 2025-2026 Chapter Campaigns
The 2025-2026 DECA Chapter Campaigns are here to help you GO THE EXTRA! Participating in the chapter campaigns encourages DECA members to engage with their community and grow membership.
Case Study of the Week: Can Posh be Swag?
Step into the role of the owner of Posh, a luxury portable charger for mobile phones. The director of sales wants you to choose a new sales channel that will increase sales but not damage the brand image.
Prepping for a Record Year: Building Your Chapter’s Calendar with Purpose
If you want to lead your chapter to a record year, you need a calendar that covers competitions, community service, social events and everything in between. Here's how to build one that works.
Go The Extra: High School Program of Leadership
The 2025-2026 High School Division Executive Officer Team is excited to introduce our Program of Leadership. We can’t wait to help members Go The Extra through advocacy, communications and membership engagement.
How to Have the Best First Chapter Meeting
What’s the secret to having the best first chapter meeting of the year? Spoiler: it’s not free donuts. As we approach the start of a new school year, chapter officers need to hold an informative and engaging first meeting.
Taylor’s Version: A Masterclass in Branding, Loyalty and Business Strategy
This moment is a real-time lesson in business strategy, branding and consumer behavior. Here’s why Taylor Swift’s move matters to DECA members and what it teaches us about business and brand identity.
Congratulations to the Collegiate DECA 2022-2023 Stock Market Game Session 1 Top Competitors
DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.
DECA Fundraising: Thinking Outside of the Box
Interested in learning how your chapter can increase its fundraising events? Read about Cypress Bay DECA's largest fundraiser of the year—snack boxes—and the impact it has on the student body.
Case Study of the Week: Making a Splash with New Management
Step into the role of the marketing director for Bridge Town Pools. The new owner has asked you to communicate a change in ownership and commitment to service to former customers.
Case Study of the Week: Does a Retailer Live Up to Its Promise?
Step into the role of the director of brand management and company spokesperson for Pet Stop. The senior vice president has asked for you to analyze negative company press and determine if company policies need to be addressed or changed.
The Gray Zone: Resources to Foster Ethical Decision-Making Skills
Welcome to The Gray Zone—that hazy, murky space between black and white, right and wrong. MBA Research offers multiple opportunities to help your students understand that the business world includes many shades of gray. Enhance your instruction using our classic case studies, interactive video series, or both!
Start Now: 3 Tips to Build Your Chapter for Next Year
Class registration for the 2023-2024 school year will be here in a few short months! If your chapter is co-curricular, where you register for a class while being a DECA member, it is important to spread the word early to potential members coming to your school next year. Here are a few tips to help your chapter succeed in gaining new members.
Case Study of the Week: Customer Reviews for Custom Pottery
Step into the role of the owner of Custom Pottery, a small business located in a city with 300,000 people. An entrepreneurial consultant has recommended that you begin allowing and encouraging customer reviews.
Turn Your Business Idea Into a Reality
So, you’ve got an idea for a business. What next? Whether you want to start a technology company or a restaurant, there are 5 practical steps you can take to bring your idea to life and figure out the next steps.
Building Deep Customer Empathy to Solve Any Problem
Deep Customer Empathy creates shared understanding, insights and motivation to improve the lives of our customers. How do we gain this empathy? By observing people, their behaviors, patterns and environment first-hand, with a keen eye to their pain points and barriers to achieving their goal.
Opportunities that Arose from the COVID-19 Pandemic
Out of the box, creative thinking arose because of COVID. For the live events industry and specifically for EDGE, it meant shifting to remote filming kits and establishing health and safety protocols. It strengthened our client relationships and our team’s cohesiveness.
DECA and Piper Sandler Complete 44th Semi-Annual Survey of 14,500 U.S. Teens
DECA and Piper Sandler completed the 44th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 14,500 teens across the U.S. with an average age of 15.8 years.
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How to Get The Edge on Member Engagement
As an organization, we want to make sure that all our members are constantly engaged in what is going on inside the world of DECA. Keeping engagement up, especially into DECA Month, is highly important to keep our members involved and engaged within the amazing organization that we’re all part of today.
