Retail
Customer Service Skills Start with DECA
Customer Service Week, October 5–9, 2026, is a chance to recognize the importance of great customer service and the skills DECA members can build now to succeed in future careers.
Beyond the Storefront: Explore the Future of Retail, Marketing & Business
DECA advisors - apply now for an all-expense-paid trip to experience NRF NXT, NRF Foundation Honors and NRF Retail's Big Show in New York City.
The Business of Back to School
Every August and September, over 54.4 million students attend school in the United States alone.
Beyond Cash: What Going Digital Teaches SBE Students
Customers expect to pay by card or digital wallet, whether they’re shopping at a major retailer, a local coffee shop or a school-based enterprise. For students learning how modern businesses operate, understanding digital payments should be part of the experience.
Consumers Leaning into St. Patrick’s Day in 2026 as Holiday Spending Climbs
Consumers have been upping the ante on St. Patrick’s Day lately, with more coming out to celebrate over the past several years. Read on for more about plans for this year’s St. Patrick’s Day celebration, spending and more.
The "Dupe" Economy: Strategy or Sabotage?
The "dupe" economy is a tricky two-sided idea. While it makes trends accessible to everyone, it also challenges the brands that invest time and money in innovation. In this article, explore the pros and cons of the "dupe" economy.
Love Sells: What Valentine’s Day Teaches Us About Consumer Behavior
While Valentine’s Day is often viewed as a celebration of relationships, from a business perspective, it represents something else entirely: a powerful case study in consumer behavior.
