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DECA Direct Magazine: Branding
Career Insights

DECA Direct Magazine: Branding

DECA Inc.
Nov 4, 2018

The November-December 2018 issue of DECA Direct is here!

Check out the entire issue online now.

Stories in this issue include:

  • A Leader's Story
  • Why Your Brand Matters
  • Building Your Brand
  • Five Tips for High School Students on LinkedIn
  • Battle of the Brands
  • Growing a Global Brand: An Inside Look at Universal
  • Where Can DECA Take You?
  • Ultimate Written Event Guide: Part 2
  • A Peek Inside: Jordan's Cookies
  • Chapter Buzz

Advisors: Download the Classroom Discussion Guide to help your members get the most out of this issue.

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DECA Direct Magazine
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Discussion Questions

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Classroom Connection

Career CLuster:

Instructional Area(s):

Performance Indicators:

Distinguish between using social media for business and personal purposes
Reinforce company’s image to exhibit the company’s brand promise
Identify factors affecting customer-service practices in hospitality and tourism
Explain the nature of corporate branding
Explain the nature of product/service branding
Determine prospect’s buying motives
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