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Leadership

5 Ways to Lead Ethically in the Age of AI

Mar 1, 2025

As future business leaders, embracing AI while ensuring ethical practices is crucial. Here are five essential strategies for navigating AI in today's business world.

Conferences

DECA ICDC: Beyond Competition

Mar 1, 2025

DECA ICDC 2025, hosted in the Sunshine State, offers much more than competition. Get ready to BE THE ONE by participating in opportunities such as the Emerging Leaders Series, College and Career Exhibits, pin trading and more.

College Success

Making the Right Choice: Narrowing your College Options with Confidence

Mar 1, 2025

As college decisions roll in, it becomes time to make a final decision based on where your academic future will take you. Here are some points to consider when making your difficult college decision.

DECA News

Announcing the 2025 NAA Auction Marketing Campaign Challenge Winners

Feb 25, 2025

DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2025 Auction Marketing Campaign Challenge.

DECA News

Congratulations to the Adobe Food Truck Challenge 2024-2025 Winners

Feb 24, 2025

Adobe and DECA are thrilled to announce the winners of the Adobe Food Truck Challenge!

Case Study of the Week

Case Study of the Week: Methods to Market Safety

Feb 24, 2025

Step into the role of the regional manager for Rental Car Academy. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Chapter Strategy

Crucial Content: The Value of a Strong Social Media Presence

Feb 20, 2025

With CTE month here again, advocacy is at the forefront of many DECA members’ minds. February’s advocacy activities are undoubtedly positive, but advocacy should be prioritized all year, and perhaps the easiest way to do so is to have a strong social media presence on a chapter level.

Partners

Make a Muscle with MDA this March

Feb 18, 2025

Are you looking to get more involved with MDA? Apply your leadership and entrepreneurial skills by participating in the 2025 MDA Shamrock Pinup Cause Raiser and impact families around the country.

Chapter Strategy

Advocacy Day with Washington DECA

Feb 18, 2025

Recently, Washington DECA visited state representatives and senators alongside seven other CTSOs. We met with legislators to explain the personal impact of DECA and CTE on their lives and discuss issues about our specific geographical areas.

Case Study of the Week

Case Study of the Week: Forming Strategic Relationships

Feb 17, 2025

Step into the role of the owner of Pet Slumber Party, a kennel that boards dogs and cats. Your business partner feels the business would benefit from supporting a local non-profit and wants your ideas on how to establish a relationship with a neighbor.

Partners

Establishing Local Partnerships with Men’s Wearhouse

Feb 15, 2025

Establishing local partnerships provides DECA members with valuable learning experiences, access to resources and opportunities for community engagement. In this article, Judy Busocker from Men's Wearhouse discusses her partnership experience with DECA.

Career Insights

Misconceptions: Human Resource Management

Feb 14, 2025

When I tell people I compete in Human Resource Management, they often think of employee conflict. While this is partially true, its not the only part. Understanding HRM involves holistically running successful businesses, not just solving trivial workplace problems.

DECA News

Apply for a 2026-2027 DECA Scholarship by January 11, 2027

Oct 1, 2026

The deadline to apply for DECA's 2026-2027 scholarship program is January 11, 2027! More than $200,000 in scholarships will be awarded to current DECA members.

Spotlights

Personal Branding & SWOT Analysis

Oct 1, 2026

Personal branding is such an important practice as it is one way to set yourself apart from your competition.

Chapter Strategy

Your Next Step: Apply for a DECA Scholarship

Oct 1, 2026

As we all know, college comes with many expenses, but being a member of Collegiate DECA could help make some of those costs a little easier to manage.

Career Insights

How to Make the Most of a Career Fair

Oct 1, 2026

Career fairs can feel intimidating, especially when you’re walking into a room full of recruiters and professionals.

Chapter Strategy

Celebrate Collegiate DECA Month

Oct 1, 2026

Collegiate DECA Month is an opportunity for you to celebrate your members, showcase the value of Collegiate DECA on your very own campus, and strengthen your chapter's community.

Compete

Stand Out in Role Play Events

Oct 1, 2026

In a role play, every competitor receives the same case study, the same amount of preparation time and the same opportunity to impress the judge.

Chapter Strategy

8 Ways to Build a Better Relationship With Your Chapter Advisor

Oct 1, 2026

A strong advisor can be one of your chapter’s greatest resources, but the best advisor relationships happen when student leaders know how to work with them effectively.

Case Study of the Week

Social Media For Finance

Sep 28, 2026

Assume the role of an employee at NEW INVESTMENTS, a financial services provider that specializes in investing basics. A co-worker does not understand the value of NEW INVESTMENTS having a presence on various social media platforms and wants you to explain.

Case Study of the Week

Can Rapidly Scaling Work?

Sep 21, 2026

Assume the role of an owner of MIDTOWN MOBILE MECHANIC, a small, independently owned mobile auto repair service located in a mid-sized college town.

Career Insights

Why AI Won’t Replace Great Salespeople

Sep 21, 2026

What does it actually take to succeed in sales at Intuit right now? AI fluency, yes, but never at the expense of the instincts that make someone great at this job in the first place.

Case Study of the Week

Appropriate Workplace Communications Channels

Sep 14, 2026

Assume the role of the human resources generalist at the corporate office of BIG SCREEN CINEMAS, a chain of movie theaters. The director of human resources wants you to provide information about appropriate workplace communication channels to the staff.

Chapter Strategy

Navigating the Collegiate DECA Chapter Leadership Guide

Sep 11, 2026

From starting your chapter to preparing for your next officer team, the Collegiate DECA Chapter Leadership Guide is a resource to help support your chapter throughout the whole year.