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Case Study of the Week

Case Study of the Week: Staying Connected after an Acquisition

Aug 28, 2023

Step into the role of the owner of Honeysuckle Faire. After 20 years of growing Honeysuckle Faire, you decided it was time to exit the company. Executives at Spring Made have offered you four options to stay connected to Honeysuckle Faire once the acquisition is final.

DECA News

SBE Instructional Units and Lesson Plans for Advisors

Aug 25, 2023

As an advisor, DECA provides you with a powerful array of tools and classroom resources that you can integrate into classroom instruction and help build the framework for your SBEs business plan.

Partners

The #DECAATTProject Provides Impactful Mentorship Opportunities

Aug 24, 2023

Through a decade-long collaboration with AT&T, the #DECAATTProject continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Chapter Strategy

Join the New DECA Advisor Monthly Chats

Aug 23, 2023

Need help getting started as a DECA chapter advisor? Join our monthly New Advisor Chats! Each month will focus on a new topic designed to help advisors with one to three years of membership.

Case Study of the Week

Case Study of the Week: Determining Payback Period

Aug 21, 2023

Step into the role of the financial analyst for Red Shield Insurance Company. The vice president of finance has hired you to perform an analysis and determine the payback period for a potential investment.

Career Insights

Increase Sales and Cultivate Customers with a Successful Marketing Campaign

Aug 15, 2023

In today's fast-paced and highly competitive business landscape, a successful marketing campaign can boost brand awareness, generate leads, increase sales and cultivate a loyal customer base. However, achieving such success requires careful planning, strategic thinking and a deep understanding of your target audience.

Conferences

Watch the #DECAICDC 2024 Promo Video

Aug 14, 2023

Experience the difference at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Anaheim, California, on April 27-30, 2024.

Case Study of the Week

Case Study of the Week: How to Bring Tourists to Cats?

Aug 14, 2023

Step into the role of director of marketing for Prairie Town Cat Sanctuary. The executive director wants you to determine how to integrate better customer service practices to increase the number of daily visitors.

Chapter Strategy

Watch Now: DECA's 2023-2024 Membership Video

Aug 8, 2023

Get ready to Experience DECA! Check out DECA's 2023-2024 membership video to help your chapter show why the DECA experience is one of a kind during recruitment.

Case Study of the Week

Case Study of the Week: Digital Deals to Gain New Customers

Aug 7, 2023

Step into the role of director of client relations for Digideals. The president wants you to choose one or two business types and then create a marketing plan that will be presented to the businesses to persuade them to partner with Digideals.

Leadership

DECA Talks: Success Is Impossible Without Failure

Aug 1, 2023

Success and fulfillment are not straight lines. Success is impossible without failure. Isaac will show you that regardless of where you are in this organization and no matter how you define success, DECA can start you on your life’s ultimate power trip.

DECA News

A Glance Into Your 2023-2024 DECA Experience

Aug 1, 2023

As we get ready to head back to school, keep in mind these DECA dates so you can have benchmarks to look forward to and begin to plan your path toward DECA ICDC 2024!

Leadership

Pressure Forges Diamonds: 10 Practical Public Speaking Tips for DECA Competitors

Feb 1, 2026

DECA competitions place students in high-pressure speaking environments where performance is evaluated, timed and compared. Here are practical public speaking tips specifically for DECA competitors.

Career Insights

Why Join the U.S. Air Force? Building Skills, Experience and Long-Term Opportunity

Feb 1, 2026

Choosing how to begin your career is about finding an environment where you can develop skills, gain experience and grow professionally over time. The U.S. Air Force offers a hands-on pathway that combines training, education and responsibility.

Chapter Strategy

CTE Month is More than a Celebration

Feb 1, 2026

CTE Month is a time to spotlight the programs, students and educators preparing the next generation of leaders, innovators and professionals. It is about building confidence, creating opportunity and shaping futures.

Compete

Understanding Collegiate DECA Competitions

Feb 1, 2026

Reviewing what goes into prepared business presentations, individual case studies, and team case studies will help you take on your association-level competition and later Collegiate DECA ICDC.

Spotlights

Feeling Ready…Until We Weren’t: Preparing for DECA Competition

Jan 27, 2026

To prepare for the team case studies at Utah Collegiate DECA's association conference, Ensign College held a mock competition for their chapter's members.

Case Study of the Week

Case Study of the Week: Supply And Demand Pricing

Jan 26, 2026

Step into the role of the owner of City Plowing, a small business that provides snow removal services. A new employee wants you to explain why non-contract pricing increases after a blizzard or ice storm.

Chapter Strategy

Wisconsin Collegiate DECA's Secret Recipe to New Chapters

Jan 21, 2026

By prioritizing community, visibility and support, Wisconsin Collegiate DECA created a recipe for both member retention and new chapter expansion.

Case Study of the Week

Case Study of the Week: Intergenerational Mentorships

Jan 19, 2026

Step into the role of the director of human resources for Square PR. The president of the company is concerned about the number of long-term employees retiring in the next several years and wants you to create an employee-development program.

Spotlights

CSU DECA Strengthens Chapter Bonds with Holiday Social

Jan 14, 2026

CSU DECA brought the chapter together with a holiday social event featuring a case study presentation, a delicious potluck, and a White Elephant exchange that encouraged interaction among all participants.

Case Study of the Week

Case Study of the Week: Hotel Package Pricing For Children?

Jan 12, 2026

Step into the role of the general manager for Hotel Jolie, a new luxury hotel set to open soon. Hotel Jolie is a deluxe family hotel resort located in a mountainous area that offers services and amenities for adults traveling with children of all ages.

Conferences

Exclusive Travel Discounts for DECA Members

Jan 8, 2026

DECA has arranged special airfare considerations for those attending DECA conferences in 2026. Check out special deals and discounts.

Compete

Get Ready for Session Two of the Collegiate DECA Stock Market Game

Jan 6, 2026

Collegiate DECA members are invited to participate in the second session of the DECA Stock Market Game, which kicks off on January 26, 2026.