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Chapter Strategy

The Next Big Thing On Your Calendar: DECA Month 2026

Oct 19, 2026

#DECAMonth is the ultimate celebration of all things DECA. Throughout November, members reflect on their favorite DECA memories, take part in DECA's programs and showcase the many reasons they love being a DECA member.

Case Study of the Week

Who Has The Rights?

Oct 19, 2026

You are the marketing director for STYLE DESIGN, a popular chain of clothing stores for teenagers and young adults. STYLE DESIGN has been in business for over 30-years and is proud of its ability to be consistently on trend with current styles.

Career Insights

Celebrate Cybersecurity Awareness Week with IBM SkillsBuild

Oct 18, 2026

Help students build essential digital skills with free, industry-validated resources from IBM SkillsBuild, perfect to integrate into Cybersecurity Career Week, October 19 to October 24, 2026.

Career Insights

Your Network Starts Now: 5 Questions to Ask Industry Professionals

Oct 18, 2026

Building a professional network doesn’t have to wait until college graduation or your first job search. Every connection with an industry professional is an opportunity to learn from their experience.

Chapter Strategy

The Next Big Month: Preparing Your Chapter For DECA Month

Oct 18, 2026

Every year, DECA hosts an entire month of community collaboration with certain social media prompts that prompts chapters to follow them and create unique and fun ideas.

DECA News

DECA Celebrates 20 Years of Partnership with Universal Resorts

Oct 16, 2026

DECA is proud to celebrate the 20-year anniversary of its partnership with Universal Resorts - a remarkable milestone built on two decades of collaboration, experiential learning and support for emerging leaders.

College Success

Calling All Seniors: Here's How to Spotlight Your DECA Journey to Colleges

Oct 15, 2026

If you’ve spent part of high school competing, volunteering, or leading through DECA, you might be wondering how to fit all of those experiences into your applications.

Compete

Corporate Challenges: Your Next Big Thing

Oct 14, 2026

Last year, I competed in my very first Corporate Challenge and was lucky enough to win first place.

Chapter Strategy

Behind the Business: DECA Chapters Reflect on Running School-Based Enterprises

Oct 14, 2026

School-Based Enterprises (SBEs) give DECA members the opportunity to take business concepts beyond the classroom and put them into practice.

Case Study of the Week

Turning Denied Repairs Into Approved Repairs

Oct 12, 2026

You are to assume the role of the sales manager for CITYWIDE AUTOBODY, a business that provides automotive services. The general manager wants you to create a marketing technique that will sell declined repairs.

Career Insights

From Classroom to Career: Explore Wealth Management with Merrill

Oct 9, 2026

Merrill professionals will share their career journeys, insights into the field and the skills that support success in wealth management.

Compete

From Idea to Entry: How to Get Your DECA Prepared Event Started

Oct 9, 2026

Start with a clear goal, decide how you will work together and create a plan that keeps the project moving forward.

Case Study of the Week

Case Study of the Week: To Open or Not to Open... on Sundays

Sep 19, 2022

Step into the role of general manager at Johnson Family Elite, a local automobile dealership that sells both new and previously-owned Elite vehicles. The owner of the local dealership is considering a change to the days the business is open.

Case Study of the Week

Case Study of the Week: Strategies to Better Market Services to the Male Customer Base

Sep 12, 2022

Step into the role of a successful entrepreneur that introduced the product Boldly to the market. Boldly is a boxed hair dye kit that is sold online direct-to-consumers.

Chapter Strategy

Get the Edge with Membership: 5 Ways to Recruit Members for Your DECA Chapter

Sep 5, 2022

As the new school year begins, so does a new year for DECA, which means countless opportunities to recruit new members! Recruitment can be challenging, but it doesn’t have to be impossible! Here are a few ideas to Get the Edge with your membership.

Case Study of the Week

Case Study of the Week: Best Brand for Mixed-use Space

Sep 5, 2022

Step into the role of director of brand management guest relations for Weller International, a hospitality company that manages and franchises several brands of hotel properties. The senior vice president has asked you to determine which brands should be used in a new mixed-use project space.

Spotlights

An Innovative Way to Increase Member Engagement

Sep 2, 2022

Is your DECA chapter looking for a new and creative way to recruit members and increase member engagement? Learn how Cypress Bay DECA, the largest chapter in the world, uses "DECA Day" to retain current members and attract new ones!

Chapter Strategy

Selling Collegiate DECA: Tabling Talking Points

Aug 30, 2022

Are you ready to recruit new Collegiate DECA members at your next tabling event? Follow this guide to craft responses to commonly-asked questions.

Chapter Strategy

Collegiate DECA Tabling Tips for Your Campus Activities Fair

Aug 30, 2022

Tabling at events is a great way to recruit new members and share the amazing things that your Collegiate DECA chapter does with your campus community. Use these tips to boost your recruitment efforts to raise awareness of your chapter with prospective members.

Case Study of the Week

Case Study of the Week: Is It Truly STEM Approved?

Aug 29, 2022

Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”

Case Study of the Week

Case Study of the Week: Excessive Debt, Excessive Consequences?

Aug 22, 2022

Step into the role of a credit counselor. A client is seeking advice on personal finances. The client, after paying monthly needed household bills, has $500.00 remaining for payment on credit cards and for miscellaneous expenses.

Case Study of the Week

Case Study of the Week: Designing a Promotional Calendar for Back-to-School

Aug 15, 2022

Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.

Chapter Strategy

Watch Now: DECA's 2022-2023 Membership Video

Aug 5, 2022

Get ready for a new year with DECA! The start of the school year means it's time for fun events, creative campaigns and a new membership video!

Chapter Strategy

4 Team Bonding Activities to Do with Your Team This Summer

Jul 20, 2022

Are you looking to build stronger connections with your friends, officers or members? Here are four unique ideas to Get the Edge with your team over the summer!