Career Insights
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The Trillion-Dollar Backpack
Behind every notebook, school lunch and classroom lesson is a massive investment in students - and in the next generation of leaders.
Sparking Sales: The Business of the Fourth of July
This 4th of July is our country's 250th birthday, and the budget and marketing strategies for this historic celebration might blow your mind. In addition to the traditional barbecue and fireworks, check out these four fun facts surrounding America’s favorite summer holiday.
The Real World Awaits
Though finding an internship may sound a little terrifying, employers are excited to see our generation eager to get involved in their industries. Discover both the benefits of an internship and how to secure one in this article!
From Profile to Portfolio: Building a Professional Online Resume
For DECA members preparing for internships, leadership opportunities or future careers, creating a professional online resume is a powerful way to showcase your skills and experiences.
March Marketing: A Billion Dollar Event
Whether it's sponsorship deals or actual product sales, March Madness has become a major competitor in the sports industry. With this highly anticipated event, the NCAA can generate $1 billion in revenue solely from March Madness.
March Madness and Marketing: Why the Tournament is a Masterclass in Engagement
From viral social media moments to billion-dollar sponsorship deals, the March Madness tournament offers DECA students a masterclass in real-time marketing, emotional storytelling and capitalizing on cultural moments.
5 Takeaways from the IBM "Teaching AI With Confidence" Webinar
DECA and IBM team members recently sat down for a free webinar on practical ways to connect classroom learning to real careers and help students use AI thoughtfully, responsibly and creatively.
Consumers Leaning into St. Patrick’s Day in 2026 as Holiday Spending Climbs
Consumers have been upping the ante on St. Patrick’s Day lately, with more coming out to celebrate over the past several years. Read on for more about plans for this year’s St. Patrick’s Day celebration, spending and more.
How Gen Z is Reshaping the Workforce
For decades, the workplace followed a familiar formula, but as Gen Z enters the workforce, that formula is rapidly evolving. Raised in a digital-first world, Gen Z is reshaping how companies hire, manage and retain talent.
How DECA Prepares You for a Career in Consulting
Many members don’t realize how closely their competitive events experience mirrors a career in consulting. Check out five skills that members learn in DECA that can easily be applied to a career in consulting.
A High Schooler's Guide to Internships
For high schoolers, an internship is one of the best ways to explore a career field before committing to a college major. In this article, discover how to find opportunities and how to stand out on your application.
From Podium to “For You” Page: How TikTok Edits are Reshaping Olympic Athlete Branding
TikTok edits have redefined Olympic branding by turning athletes into ongoing digital narratives rather than once-every-four-years competitors. While medals still carry prestige, narrative, personality and aesthetic, cohesion can amplify competitive results
NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion
For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.
Take Your Marketing Future Global with the 2027 Voices of the Future Fellowship
For Collegiate DECA members approaching graduation, discover an opportunity to build on the strategic thinking, creativity and presentation skills while exploring the marketing industry on a global stage.
The Sweet Business of Halloween
Halloween is the second biggest holiday in America, but for the candy industry, it's much more.
Customer Service Skills Start with DECA
Customer Service Week, October 5–9, 2026, is a chance to recognize the importance of great customer service and the skills DECA members can build now to succeed in future careers.
Your Digital First Impression: How to Perfect Your LinkedIn
A great first impression can make a lasting impact, but you won't always have the opportunity to meet someone in person.
How to Make the Most of a Career Fair
Career fairs can feel intimidating, especially when you’re walking into a room full of recruiters and professionals.
Why AI Won’t Replace Great Salespeople
What does it actually take to succeed in sales at Intuit right now? AI fluency, yes, but never at the expense of the instincts that make someone great at this job in the first place.
Exploring Hospitality Internship Programs
As we all know, internships are among the best ways to gain real-world experience. They also give you access to explore career paths before walking across the graduation stage.
The Secrets to Standing Out in the AI World
AI is rewriting job descriptions. Hybrid work is here to stay. Layoffs are reshaping industries. And employers are looking for something far more valuable than a degree.
Maximizing Your Sales Interview Success: Key Insights from Intuit Mailchimp’s Head of Sales
In today’s tech sales market, a great interview can define the trajectory of your career. But in a competitive market, how do you stand out? Discover essential behaviors that make a candidate truly stand out.
Lessons Beyond the Classroom: Collegiate DECA Members Reflect on Their Summer Internships
Four Collegiate DECA members reflect on their recent summer internships and discuss what DECA skills they were able to use, what their biggest challenges were and their tips on how you can find rewarding summer internship experiences too.
How to Make the Most of Your Summer Internship
Whether you are exploring a new industry, building connections, gaining experience or aiming for a post-graduation job offer, internships are the perfect opportunity to learn more about yourself and your future career goals.
