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Case Study of the Week

Case Study of the Week: Reduce Shrinkage Or Reduce Sales

Apr 13, 2026

Step into the role of the district manager for Value Plus, a chain of drugstores. The district you manage has 20 stores, half being in a busy urban area and the other half located in the suburbs.

Conferences

From States/Provincials to Internationals: What Changes at ICDC?

Apr 10, 2026

Congratulations! You succeeded at the association level, but it’s almost time for ICDC. In this article, discover more information on what changes to expect at the International level.

DECA News

Congratulations to DECA's 2025-26 Emerging Leader Honor Award Recipients

Apr 10, 2026

We are excited to announce the 2025-26 recipients of DECA's Emerging Leader Honor Award! This award recognizes outstanding senior members for their involvement with DECA.

Chapter Strategy

The DECA Drop Episode 6: Maximizing Your ICDC Experience

Apr 9, 2026

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Conferences

Things to Do in Atlanta During ICDC

Apr 8, 2026

With just weeks until DECA ICDC officially kicks off, now is the perfect time to start planning how to make the most of your time by exploring one or more unforgettable experiences in Atlanta.

Conferences

Congratulations to the 2026 Marriott Foundation ICDC Travel Scholarship Recipients

Apr 7, 2026

Through a generous contribution from the J. Willard & Alice S. Marriott Foundation, DECA is pleased to provide travel scholarships to high school DECA members to participate in the 2026 ICDC in Atlanta, GA.

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Apr 6, 2026

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Conferences

Where to Find Food at DECA ICDC in Atlanta

Apr 6, 2026

Looking for food options on the Georgia World Congress Center Campus and inside the Mercedes-Benz Stadium during ICDC? We've compiled a list of options for you so you can grab food with ease!

Case Study of the Week

Case Study of the Week: Giving Back

Apr 6, 2026

Step into the role of the owner of Bellyful, a restaurant located in a city of 300,000 people. Your business partner has asked you to determine how the business can best give back to its community with limited financial resources.

Chapter Strategy

Activities To Do After Your Association Conference

Apr 2, 2026

There are so many ways to bond with your chapter outside of DECA conferences! The focus is on making sure you end the year strong while still having a lot of fun in DECA.

Partners

April is Financial Literacy Month: Join the Movement with DECA

Apr 1, 2026

Now is the time to boost financial confidence in your classroom with a plug-and-play, 60-minute activity that requires zero prep and no prior finance teaching expertise.

Career Insights

From Profile to Portfolio: Building a Professional Online Resume

Apr 1, 2026

For DECA members preparing for internships, leadership opportunities or future careers, creating a professional online resume is a powerful way to showcase your skills and experiences.

Case Study of the Week

Case Study of the Week: Rewarding Customers While Increasing Sales

Nov 7, 2022

Step into the role of promotional director for Premiere Purchase, a consumer electronics retailer. The senior vice president has asked you to plan a special event exclusively for top-tier Premiere Points members that will result in an increase in sales.

Spotlights

Non-Traditional SBE's: Unique Locations

Nov 4, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to unique learning locations.

Career Insights

You Nailed the Final Interview... Now What?

Nov 1, 2022

You’ve received a job offer and now it’s time to discuss salary. Don’t skip the important step of negotiating for your best compensation package or you may be getting paid less than you’re worth!

Spotlights

SCCC DECA Brings Joy to Local Nursing Homes

Nov 1, 2022

For Halloween, Saline County Career Center DECA held an event for members dedicated to decorating pumpkins for local nursing home residents in a community service activity.

Career Insights

Small Businesses and the Costs of Hyper-Personalization

Nov 1, 2022

What does hyper-personalization mean for small businesses with limited resources to invest in AI-powered hyper-personalization technologies? MBA Research helps us explore this year's Business Operations Research competitive events topic.

Spotlights

Announcing the Winners of the 2022 DECA Pumpkin Contest

Nov 1, 2022

Congratulations to the winners of DECA's Annual Pumpkin Contest! With an impressive 500+ submissions from members all across the DECA world, the selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

Case Study of the Week

Case Study of the Week: A Lifelong Career in the Lodging Industry

Oct 31, 2022

Step into the role of the general manager at Hugo Inn – Capitol City, a full-service hotel and conference center. The district manager wants you to prepare a short presentation about different job opportunities in the lodging industry for a local career fair.

Career Insights

Selling You: How to Maximize Your Bargaining Power in Job Salary Negotiations

Oct 31, 2022

Getting the most out of salary negotiations can be daunting when you’re new to the working world. While salaries across the country vary from region to region, there are some general tactics everyone can keep in mind to bring their best to the negotiating table.

Spotlights

Non-Traditional SBE's: Printing and Engraving

Oct 28, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to printing and engraving shops.

Career Insights

From a Handshake to a Helping Hand: Connecting with Community Professionals

Oct 26, 2022

Stepping into a conversation with a professional can be intimidating, but with five key steps, you can create a connection that goes from an introductory handshake to a long-term career helping hand.

Spotlights

Sauk Rapids-Rice DECA's First Officer Induction Ceremony

Oct 24, 2022

Sauk Rapids-Rice DECA hosted its first successful officer pinning and induction! The event consisted of professional headshots, music, dinner, a formal presentation of the executive council and the induction of all other junior officers.

Case Study of the Week

Case Study of the Week: Using Research in Halloween Merchandising

Oct 24, 2022

Step into the role of the director of merchandising and operations for Fright Night Costumes. The senior vice president wants you to analyze new research information and decide how the stores should change current inventory.