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Chapter Strategy

Watch Now: DECA's 2026-2027 Membership Video

Aug 10, 2026

DECA's 2026-2027 membership video is ready to inspire the next generation of members to discover their Next Big Thing with DECA. View and download the video now!

Conferences

Watch the 2027 #DECAICDC Promo Video

Aug 10, 2026

Get ready to discover your Next Big Thing at DECA's International Career Development Conference hosted in Anaheim, CA, on April 17-20, 2027.

Case Study of the Week

Case Study of the Week: Channel Strategies for Dr. Smoothie

Aug 10, 2026

Assume the role of the owner of DR. SMOOTHIE, a mobile beverage truck that sells smoothies. The investor wants you to identify resources needed for DR. SMOOTHIE to adapt its channel strategies.

Chapter Strategy

The Summer Strategy Behind Howell DECA's Membership Growth

Aug 9, 2026

The strongest DECA chapters don't recruit harder; they plan earlier. Discover three practical recruitment strategies your chapter can implement before school starts to increase awareness and membership.

Chapter Strategy

DECA Advisors - How Are You Making Your Classroom the Next Big Thing?

Aug 9, 2026

Show us how you're setting up your chapter for success this year by using the Next Big Thing materials and the competitive events resources from your back-to-school box for a chance to win a $100 Shop DECA gift card.

DECA News

Adobe Hosts 70 DECA Advisors for Luminary 2026

Aug 3, 2026

For three days, attendees participated in learning sessions with DECA staff and interactive workshops with Adobe team members. Advisors gained firsthand experience with Adobe Express and learned how to apply these tools to DECA's programs.

Case Study of the Week

Case Study of the Week: AI in Marketing

Aug 3, 2026

Assume the role of the general manager for an outdoor holiday lights and decorations installation business while you analyze the use of artificial intelligence (AI) images in marketing materials and recommend how to proceed.

Leadership

One DECA Calls Are Back

Aug 1, 2026

These monthly calls are designed to bring members together to learn, connect and stay engaged throughout the year. If you're looking to develop your leadership skills, hear new ideas or meet new members, One DECA Calls are for you!

Chapter Strategy

2026–2027 High School Division Executive Officer Team Program of Leadership

Aug 1, 2026

Throughout the year, your Executive Officer Team is committed to helping members step into their Next Big Thing by empowering leaders, advancing career development and increasing collaboration with DECA's corporate partners.

Leadership

Handling the Hustle: How DECA Members Can Manage Stress and a Million Different Activities

Aug 1, 2026

As you step into your next school year, maybe even your last, make sure you don’t get so overwhelmed that you miss the present. Check out this list of the best, most positive ways to relieve stress and better balance all of your responsibilities.

Leadership

Success Starts Before the First Bell

Aug 1, 2026

Your success starts long before the bell even rings, with the choices you make, the habits you build and the attitude you bring into every opportunity. There are three ways to set yourself up for success before the school year begins.

Compete

Crushing Competition Day: A Morning Checklist to Pave the Way for Success

Jul 30, 2026

While it’s easy to feel overwhelmed the morning of your competition, these four, tried-and-true tips will set you up for success no matter how you're feeling about your event.

Partners

DECA Recognizes National Advisory Board Partners for Their Longtime Support

Apr 26, 2022

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

DECA News

DECA Inc. Honors 2020-2022 Outstanding Service Award Recipients

Apr 26, 2022

DECA Inc. congratulates three recipients of the Outstanding Service Award, one of DECA’s most prestigious recognitions.

DECA News

DECA Honors Advisors for 40-55 Years of Service

Apr 26, 2022

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

Conferences

DECA ICDC Grand Awards Session 2022

Apr 26, 2022

Watch the 2022 DECA International Career Development Conference (ICDC) Grand Awards Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

Conferences

DECA ICDC Achievement Awards Session 2022

Apr 26, 2022

Watch the 2022 DECA International Career Development Conference (ICDC) Achievement Awards Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

Case Study of the Week

Case Study of the Week: Family Entertainment To Go?

Apr 25, 2022

You are the marketing director for Friendly's Club House, a chain of family entertainment centers and restaurants. Friendly's Club House offers a limited menu of food and beverages, arcade games, amusement rides, dance floors and special areas for birthday parties.

DECA News

DECA Recognizes 2020-2022 Honorary Life Award Recipients

Apr 23, 2022

Honorary Life Membership is the highest award DECA can bestow on an individual. DECA is pleased to present four recipients of this distinctive and deserving fellowship.

Conferences

DECA ICDC Grand Opening Session 2022

Apr 23, 2022

Watch the 2022 DECA International Career Development Conference (ICDC) Grand Opening Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

DECA News

Collegiate DECA 2021-2022 Stock Market Game Session 2 Top Competitors

Apr 18, 2022

DECA congratulates the following top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.

Case Study of the Week

Case Study of the Week: Helping an Entrepreneur with Financial Planning

Apr 18, 2022

You are to assume the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family-owned business that is a retailer and manufacturer. The owner is trying to decide if the company should purchase insurance and begin the process of placing funds in investments.

Partners

DECA and Piper Sandler Complete 43rd Semi-Annual Survey of 7,000 U.S. Teens

Apr 12, 2022

DECA and Piper Sandler completed the 43rd semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 7,000 teens across the U.S. with an average age of 16.2 years.

Case Study of the Week

Case Study of the Week: Rules on Employee Dating

Apr 11, 2022

You are to assume the role of human resources director for Couch Games, an independent developer of multi-platform and mobile video games. The president of the company has asked you to recommend a workplace procedure regarding staff dating.