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Compete

Words of Wisdom: Pieces of Advice From DECA Advisors

Feb 5, 2026

Chapters across the nation are preparing for one of the most exciting times of the year. To better understand these key elements, we asked DECA advisors in Florida DECA District 8 for advice they would give to members.

Leadership

From Vision to Verity: How to Stay Consistent with Your 2026 Goals

Feb 5, 2026

As we begin February, many New Year’s Resolutions fade into wistful aspirations instead of life-changing habits. Here are some of my favorite tips for keeping consistent when the New Year’s sparkle wears off.

Chapter Strategy

Tips for Small Chapter Growth

Feb 5, 2026

Although new chapter obstacles often felt insurmountable, every successful chapter begins in the same position. Here is a quick guide to help your DECA chapter prepare for future success!

Career Insights

2026 is the New 2016? How a Meme Redefined an Artist and a Culture

Feb 5, 2026

If culture moves in cycles, then 2026 is pressing rewind. A growing nostalgia for the mid-2010s is redefining how brands market, how artists resurface, and how Gen Z defines cultural identity.

Partners

Participate in the Non-Competitive Stock Market Game Session

Feb 5, 2026

The SIFMA Foundation is offering a non-competitive DECA Stock Market Game running from February 9 through April 16, 2026. This is a great opportunity for students to test out the simulation and prepare for the Fall's Stock Market Game ICDC qualifier. 

Career Insights

More Than Football: The Business Strategy Driving the Super Bowl

Feb 5, 2026

Beyond the touchdowns and the trophies, the Super Bowl has evolved into a billion-dollar experience and is a significant example of sophisticated marketing and business operations worldwide.

Conferences

Choose Your ATL Adventure: DECA ICDC 2026 Attraction Ticket Options

Feb 3, 2026

After your DECA ICDC activities have wrapped for the day, explore all that Atlanta has to offer. The city is simply alive, always evolving and raising the bar on one-of-a-kind experiences you’ll be talking about for years to come!

DECA News

Congratulations to the 2025-26 NPCF Social Impact Leader of Tomorrow Challenge Winners

Feb 3, 2026

DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2025-26 Social Impact Leader of Tomorrow Challenge.

DECA News

Recognize Outstanding Seniors with DECA's Emerging Leader Honor Award

Feb 2, 2026

If you know an exceptional DECA leader, consider recognizing them with the DECA Emerging Leader Honor Award. The application window is open until March 31, 2026.

Case Study of the Week

Case Study of the Week: Marketing Safe Winter Driving

Feb 2, 2026

Step into the role of the regional manager for Rental Car Academy, a rental car agency that caters to budget-conscious travelers. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Career Insights

Why Join the U.S. Air Force? Building Skills, Experience and Long-Term Opportunity

Feb 1, 2026

Choosing how to begin your career is about finding an environment where you can develop skills, gain experience and grow professionally over time. The U.S. Air Force offers a hands-on pathway that combines training, education and responsibility.

Career Insights

Love Sells: What Valentine’s Day Teaches Us About Consumer Behavior

Feb 1, 2026

While Valentine’s Day is often viewed as a celebration of relationships, from a business perspective, it represents something else entirely: a powerful case study in consumer behavior.

DECA News

Download the 2026-2027 Collegiate DECA Guide

Aug 17, 2026

The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.

Case Study of the Week

Case Study of the Week: Inspecting An Ethical Dilemma In Finance

Aug 17, 2026

Assume the role of a financial analyst at RIVERBANK FINANCIAL, a reputable firm that manages investments and personal finances. You must address an ethical dilemma with the supervisor.

Career Insights

Maximizing Your Sales Interview Success: Key Insights from Intuit Mailchimp’s Head of Sales

Aug 10, 2026

In today’s tech sales market, a great interview can define the trajectory of your career. But in a competitive market, how do you stand out? Discover essential behaviors that make a candidate truly stand out.

DECA News

Behind the Content: Join the Collegiate DECA Content Creation Team

Aug 10, 2026

The Content Creation Team allows members to showcase their creativity, develop their social media and communication skills, and create content that connects Collegiate DECA members internationally.

Conferences

Watch the #CDECAICDC 2027 Promo Video

Aug 10, 2026

Get ready to discover your Next Big Thing at the Collegiate DECA International Career Development Conference hosted in Austin, TX, on April 9-12, 2027.

Case Study of the Week

Case Study of the Week: Channel Strategies for Dr. Smoothie

Aug 10, 2026

Assume the role of the owner of DR. SMOOTHIE, a mobile beverage truck that sells smoothies. The investor wants you to identify resources needed for DR. SMOOTHIE to adapt its channel strategies.

DECA News

Adobe Hosts 70 DECA Advisors for Luminary 2026

Aug 3, 2026

For three days, attendees participated in learning sessions with DECA staff and interactive workshops with Adobe team members. Advisors gained firsthand experience with Adobe Express and learned how to apply these tools to DECA's programs.

Case Study of the Week

Case Study of the Week: AI in Marketing

Aug 3, 2026

Assume the role of the general manager for an outdoor holiday lights and decorations installation business while you analyze the use of artificial intelligence (AI) images in marketing materials and recommend how to proceed.

Leadership

Stay Connected with One Diamond Calls

Aug 1, 2026

In a One Diamond Call, attendees can stay up to date with what is going on in Collegiate DECA and learn leadership skills as we recognize, highlight and celebrate your individual, chapter, and association successes.

College Success

How to Make the Most Out of Your College Orientation

Aug 1, 2026

College orientation is your first opportunity to build connections, discover campus resources and begin your next journey. To get the most out of orientation, you need to step outside your comfort zone.

Compete

How to Tackle the Three Main Categories of Collegiate DECA Competitive Events

Aug 1, 2026

One of the best things about Collegiate DECA's Competitive Event Program is that there's truly an event for everyone. Whether you're a confident presenter, enjoy thinking on your feet or like developing long-term projects, there's an event for you.

Leadership

2026-2027 Collegiate DECA Executive Officer Program of Leadership

Aug 1, 2026

For 2026–2027, the Collegiate DECA Executive Officer Program of Leadership focuses on three priorities - Leadership Development, Member Engagement and Member Recruitment - all designed to help you become the Next Big Thing.